Tuesday, January 22, 2008

Customers Are People Too

Customers are people, just like us. This seems like a basic concept, but all too often, the more technical a job is, or the loftier a position in a company, the more this concept gets forgotten. Have you ever experienced a situation in which the person providing you with service seemed to talk down to you? Doubtless, you have, and yet this is a simple and basic concept.

We are in business only because of our customers. Take the one week challenge and the next time you catch yourself or someone in your company referring to a customer with anything less than a true customer focus, pause for a minute and recalibrate the conversation. Treat them as you would like to be treated and remember, Customers are people too!

Thanks for reading,

- Brandon

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